Strategic research case study

Innovation Ecosystem Strategy for IDEA Mississauga

Combining business, investment, stakeholder, and policy evidence to identify gaps and strategic opportunities in Mississauga's entrepreneurship ecosystem.

FieldEconomic development
MethodsMarket analysis, stakeholder research, policy research
Timeframe2024
OutputEcosystem findings + strategic options

Project purpose

A broad support mandate required a clearer ecosystem diagnosis.

IDEA Mississauga needed a connected view of business growth, investment patterns, and practitioner-reported support gaps to identify where further coordination might be useful.

Decision to support

What did the available evidence reveal about Mississauga's entrepreneurship ecosystem, and where did further support or coordination appear necessary?

Research strategy

The diagnosis combined market evidence, stakeholder experience, and comparable practice.

Each source answered a different part of the ecosystem question. Strategic conclusions were based on how the sources reinforced, qualified, or challenged one another.

01 / Quantitative evidence

Establish the market baseline

Firm growth, sector structure, funding stages, and foreign investment showed where economic activity was visible and how it was distributed.

02 / Stakeholder evidence

Explain service and ecosystem gaps

Interviews with practitioners, clients, and industry partners surfaced service needs and constraints beyond administrative and investment records.

03 / Comparative evidence

Assess comparable practices

Jurisdictional research examined how other municipalities and ecosystem organizations structured entrepreneurship support and partnerships.

Analytical chapters

The analysis focused on the judgments required to make unlike evidence comparable.

The sections below show how the evidence was structured and interpreted for portfolio review.

01 / Understanding the ecosystem

Building a baseline without letting headline totals dominate.

Business Census and company records were organized around common sector definitions so firm growth could be compared with investment activity. Funding records were then separated by company stage, preventing large post-IPO transactions from being treated as evidence of broad early-stage capital availability.

Evidence examined
Business Census records, high-growth firms, NAICS sectors, funding rounds
Analytical treatment
Sector standardization, company-stage classification, proportional comparison
Research judgment
Business growth and capital availability described different parts of ecosystem strength.
02 / Understanding business needs

Using interviews to distinguish shared service gaps from specialized business needs.

Interviews showed that business needs extended beyond service awareness. Some needs were shared across the ecosystem, including clearer funding pathways, ongoing support, and stronger networks. Others depended on business stage or sector, such as access to technology mentors, specialized expertise, and infrastructure.

Evidence examined
Stakeholder interviews and practitioner perspectives
Analytical treatment
Theme organization, cross-source comparison, shared and specialized need separation
Research judgment
Reported needs were interpreted alongside market evidence as part of the ecosystem diagnosis.
03 / Assessing strategic relevance

Interpreting recurring evidence across market, stakeholder, and jurisdictional sources.

High-growth firm activity, venture funding, foreign investment, and stakeholder-reported needs were compared to distinguish established strengths from emerging opportunities. Comparable practice was then used to assess possible municipal and partnership responses without assuming another jurisdiction's model could be copied directly.

Evidence examined
FDI, venture activity, firm growth, stakeholder needs, jurisdictional examples
Analytical treatment
Cross-source triangulation, established-versus-emerging distinction, practice comparison
Research judgment
Repeated signals framed opportunities for validation and further strategic discussion.

Findings and strategic directions

Every recommendation remains visibly connected to its evidence.

The strategic directions show how the research findings were translated into potential program and partnership directions.

01 / Early-stage capital
Finding

Approximately 97% of identified funding went to post-IPO companies, while around 3% was venture funding.

Interpretation

The headline investment total mainly represented later-stage capital, while early-stage financing remained a separate concern.

Strategic directionExplore stronger navigation and connections to non-dilutive and early-stage capital.
02 / Scale-up
Finding

AI and software firms attracted early and mid-stage funding, with only one Series C recipient visible in the available funding record.

Interpretation

Startup activity was visible, and later-stage scaling appeared less evident in the available funding record.

Strategic directionExamine whether scale-up mentorship, market access, and investor connections require additional support.
03 / Specialized support
Finding

Practitioners identified GLP, GMP, and scale-up capacity needs for life-sciences startups.

Interpretation

Some growth sectors require specialized infrastructure and expertise beyond general entrepreneurship programming.

Strategic directionExplore partnerships with specialized sector organizations before building technical capabilities internally.
04 / Ecosystem visibility
Finding

Practitioners reported limited awareness of entrepreneurship services and a need for more networking opportunities.

Interpretation

Service availability still depended on discoverability, navigation, and referral pathways.

Strategic directionExplore clearer service navigation, referral pathways, and partner coordination.

Project contribution

The research contributed to internal discussions about Mississauga’s economic-development and innovation ecosystem.

The work provided evidence on business growth, investment patterns, service gaps, and ecosystem coordination. Several themes examined through the research were also reflected in Mississauga’s subsequent economic-development priorities.

Methods and tools

Business Census analysis High-growth firm analysis Investment analysis FDI analysis Stakeholder interviews Jurisdictional benchmarking Policy research Python fuzzy matching Excel Python Strategic synthesis